
About us
Heimstaden Bostad is a leading European residential real estate company with an evergreen perspective and a mission to acquire, develop, and manage Friendly Homes.
VALUES
Dare
Embrace challenges, stay true to our principles, speak up, and drive innovation.
Care
Put people and communities first through collaboration, inclusion, and sustainable solutions.
Share
Share knowledge openly, support each other’s growth, and always be honest and authentic.

STRONG GOVERNANCE
Our Strategy
Guided by Scandinavian entrepreneurial values and strong governance, we have a clear strategy to fulfil our mission of enriching and simplifying lives through Friendly Homes. Beyond providing homes, we ensure sustainable, long-term returns for owners and meaningful contributions to society. This is facilitated by fostering a stimulating work environment and satisfying tenants.
Five Strategic Goals
Commercially Outstanding
Commercial success is the cornerstone of our strategic goals, powering the creation and growth of Friendly Homes. Profitability serves as the rocket fuel and enabler of all we do!
Quality Living for Customers
Providing living experiences through proactive service, digital innovation, and community-driven solutions embodying the Friendly Homes mission.
Efficient & Innovative Operations
We optimise operations at every level, driven by a continuous improvement mentality to achieve our Friendly Homes mission more effectively.
Friendly Workplace
Our business thrives through the growth of our people. A Friendly Workplace lays the groundwork for delivering Friendly Homes.
Society Contribution
Our Friendly Homes mission goes beyond our doorstep, as we contribute to addressing significant social and environmental challenges – where we have the most impact!